Game retailer GAME calls rumor that it isn’t going to sell physical games in-store “categorically not true”

Brick and mortar game seller, GAME, has addressed rumors of another major shakeup to its business mode, calling the rumor “categorically not true.” This comes after the retailer announced plans to close its rewards program.

In a Gfinity report, it alleged that the UK-based chain planned to stop selling games in-store outside of a pre-order basis. Not long after, though, Eurogamer picked it up, reaching out and getting a response to the allegation. GAME’s statement, though, left a little to be desired as it didn’t completely dismiss the idea that pre-orders would be a requirement.

“This reporting is categorically not true. GAME continues to support the physical gaming market, offering a wide-range of physical games, hardware, software, accessories and digital gift cards, in stores and online.”

A Frasers Group — GAME’s parent company — spokesperson clarified that there won’t be any changes to the company’s game sale policy. The change wouldn’t be too shocking, as it’s clear the parent company is attempting to make GAME a lot more uniform with its other brands.

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Gabe has been a gamer since he was young, playing games like Pajama Sam, Freddi Fish, Guitar Hero, and whatever looked cool on GameFly. Ever since 2018, he's been infatuated with the inner workings of the gaming and entertainment industries, covering a wide range of topics from video games to TV and film. Starting as a contributor for PSX Extreme, he's worked his way up to its Managing Editor. Using what's he learned over the years, he founded Smash Jump to remind everyone to smash jump.